Develop Concepts

LEARNING TARGETS:

»  I can reach out to community members as resources 

 

EXPECTATIONS:

»  DEVELOP CONCEPTS: Explore possible concept directions, show all work – Scan sketches

 

DEVELOP CONCEPTS: Explore possible concept directions, show all work – Scan sketches (Examples)

Write a post in your PDB describing your interaction community member their thoughts, ideas, and suggestions of your plan in full detail.  This should be two to three paragraphs. 

Give this post a label of “CommunityPlan”.

EXAMPLE:

 

 

Community Input - Exploration

LEARNING TARGETS:

»  I can reach out to community members as resources 

 

EXPECTATIONS:

»  WRITE: Write a reflection of community member thoughts, ideas, and suggestions

 

Write a post in your PDB describing your interaction community member their thoughts, ideas, and suggestions of your project direction in full detail.  This should be two to three paragraphs. 

Give this post a label of “CommunityExplore”.

EXAMPLE:

 

 

Virtual Corkboard

LEARNING TARGETS:

»  I can use tools like Padlet to create a virtual corkboard.
»  I can use internet tools to search for resources

 

EXPECTATIONS:

»  Create: I have created a virtual corkboard. 
»  Get Inspired: Explore idea directions, collect reference images, inspiration, examples etc.

 

Take out  a clean piece of paper and sketch your ideas and articulate your initial thoughts.   This is very important because your ideas are valuable, and my be completely original; by researching first your ideas my to heavily influenced by other designs. 

*Scan all pages and post in your blog.

 

Go to Padlet.com and create a virtual cork board.

Download a collection of images and drag them on to your virtual cork board.  It is that easy. 

 

Here is an example:

 

Created with Padlet

Initial Thoughts & Ideas

LEARNING TARGETS:

»  I can sketch and articulate my own initial thoughts and ideas prior to researching the topic
»  I can use a scanner.

 

EXPECTATIONS:

»  SKETCH: Take out  a clean piece of paper and sketch and/or write-up your initial thoughts and ideas to design.
»  PDB: Scan your sketches and post in your blog.

 

Take out  a clean piece of paper and sketch your ideas and articulate your initial thoughts.   This is very important because your ideas are valuable, and my be completely original; by researching first your ideas my to heavily influenced by other designs. 

*Scan all pages and post in your blog.

 

 

Design Brief

LEARNING TARGETS:

» I can summarize the information I have gathered from research
» I can explain what product I am going to make
» I can explain what I have done to investigate the problem
» I can justify why I have chosen the product/solution
» I can explain how my product/solution will solve the problem

EXPECTATIONS:

» You are to write a 150 – 300 word Design Brief, which should include:
          » An explanation of what you will be producing
          » An explanation of how your product will solve the problem         
          » State who is the target audience»  Give this post  labels of Investigate & DesignBrief

What is the design brief?

The design brief is the student’s response to the challenge and will guide his or her investigation as he or she works towards the development of a design specification. When developing the design brief, students should be formulating and answering questions such as: “What is the expected outcome?” “Who is the target user?” “What are the limitations?” (IB Technology guide 2007)

Write a Design Brief.(A general statement of what you are going to make, why you are going to make it and who it is for.)

Write a Design Brief for this project.

Now you have to put it in perspective, the Design Brief is used to communicate to your team and/or contractors exactly what you want to do.  In most cases someone else will be doing the work and you want them to create exactly your vision.   Hence, you need to write a detailed Design Brief.  Now, I have worked with a number of clients, who didn’t know what they actually wanted and expected me to tell them, but they paid me sit down with them and write it.  In this case you are probably doing all the work yourself and don’t have to communicate to anyone.  So why do we even need a Design Brief?  It is very important that you to know the direction you are going, so you don’t waste your time.  Just writing it down helps iron out some of the kinks and make sense of the project.

A design brief establishes clear expectations between a client and the design team. Basically, you want to state who you are, what you want, when you want it, and who you want it for.

• Project Overview
• Client Name
• Client Contact Info
• Due date for completion
• Budget (not in this case)
• Product/service/brand name
• Key objectives
• target audience

This video from 99Designs will help give you a better understand of real world application of a design brief.  99Designs is a company who contracts designers for other companies.  They are essentially the middleman for a project.  They made this video to help clients effectively write a design brief and specifications to communicate to the designers.  If it is not clear what the client wants, it just makes more work for the company and many result in unsatisfied clients.

Here is another resource on writing a design brief.

Write a  Design Specification.

Keep in mind, I know majority of the Design Specifications, but assume I will not be the person reading your design brief. 

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DESIGN BRIEF EXAMPLE

LA Marathon T-Shirt Design Competition

Design Brief Overview: The LA Marathon celebrates its 25th anniversary on March 21st, 2010 with a brand-new "Stadium to the Sea" course. Starting at Dodger Stadium and ending at the iconic Santa Monica Pier the course is sure to please with landmarks every mile! The City of Los Angeles, Hollywood, West Hollywood, Beverly Hills and Santa Monica are all involved this year so we're looking forward to an outstanding community event!

Brand Name: LA Marathon

Target Audience: Use the LA Marathon's mission statement: "We inspire athletes and connect communities" as well as the brand-new "Stadium to the Sea" course for your t-shirt design inspiration. We're looking for festive, original artwork that represent the spirit of our 2010 race.

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Exploration Reflection

LEARNING TARGETS:

» I can continually evaluate my sources and reflect on my progress.

EXPECTATIONS:

» Write a paragraph or two evaluating and reflecting on  your initial research.

When you feel that you have completed your initial research write a paragraph or two evaluating and reflecting on  it.  How did the research go? Where some areas more challenging than other? Anything that your feel is relevant.  Don’t spend too much time on this just a paragraph or two.